업무내용

[What You’ll Do]
1. Global Campaign Planning & Management
-Plan and execute experience-driven brand/product campaigns based on strategic objectives
-Define campaign goals, develop key milestones, manage budgets and execution flow
-Collaborate with HQ and local marketing teams to ensure effective global rollout

2. Campaign Execution & Oversight
-Oversee E2E execution across content development, on-site activations, and social media
-Manage external partners including media, creative, and production agencies
-Monitor campaign performance and extract insights to optimize future strategies

3. Global Partnership Activation
-Plan and execute global partnerships with cultural content platforms (e.g., sports, entertainment, gaming)
-Ensure brand consistency in joint campaigns and align with internal brand guidelines
-Lead cross-functional communication with legal, product, and design teams to ensure smooth implementation

지원자격

[What We’re Looking For]
-7+ years of relevant experience in marketing or brand communications
-Strong consumer-centric perspective and insight into experience-based branding
-Proven experience in planning and executing global marketing campaigns
-Excellent communication and collaboration skills across internal and external stakeholders
-Deep interest and understanding of cultural content such as sports, music, film, or gaming
-Strong proficiency in English and Korean with proven ability to collaborate in a global business environment

우대사항

-Prior experience with consumer goods (FMCG) brands preferred
-Preferred experience in brand marketing, campaign planning, social media, experiential and/or partnership marketing